New Ligue 1 logo and sponsor gives promise to a broader vision

Next year's Ligue 1 title sponsor turning heads, but does it matter?

President of the Ligue de Football Professionnel, Vincent Labrune, has vowed that he would transform Ligue 1 into a league that could compete with the “big boys” in Europe since taking over the helm of the organization in 2020. And while that road has been paved with many self-placed roadblocks (that could be an issue in the coming months, as the Nation…